WeChat
FlowBeijing
AbitareLiving WeChat
Client
RCS
Project type
Web services, WeChat services
The challenge
Establish an online presence in China for 2 Italian publications: Abitare and Living.
Scope of work
Official account creation
WeChat account management
WeChat posts content localization design
user experience
WeChat mini site design
WeChat mini site development
RCS MediaGroup is an international multimedia publishing group based in Milan. RCS commissioned this WeChat Minisite to localize the articles of the two famous Italian publications “Abitare” and “Living”.
