WeChat
FlowBeijing
Chinese brand naming process
Context analysis
We first research your organization mission, identity and competition to make sure your future name won’t infringe or be too similar to existing Chinese brands
Naming
We create 3 to 5 Chinese brand names that reflects your organization’s identity and resonate with your local audience.
Testing
Once you select one name we test it among Chinese people in your industry to make sure no conflict has been missed during the research phase.